The integration of technology to businesses has become rapidly popular over the years. Different brands from all over the world have gradually turned digital, making their product available online. From huge brands, SMEs to home-based enterprises, almost everyone has made the switch to e-Commerce. Most businesses are now using e-Commer platforms such as WooCommerce in Singapore.
What is WooCommerce in Singapore?
WooCommerce is an open-source WordPress plugin that offers basic e-Commerce functionality to anyone who wants to sell their products online. It is a free Content Management System (CMS) that allows merchants to create their storefronts, manage their orders and run promotions.
In a nutshell, WooCommerce handles everything that concerns online selling. From shipping charges, taxes, inventory management, discounts and promotions, this e-Commerce platform has got you covered.
Whether you’re planning to put an existing business online or market your products globally, WooCommerce in Singapore can help you set up easier and market your products faster, resulting in business success.
Step-by-Step Guide: How to Create a WooCommerce in Singapore?
Are you looking for the best e-Commerce platform for your business? WooCommerce might be the right one for you.
According to Datanyze, WooCommerce accounts for 37.19% of all online stores in Singapore, making it the most popular e-Commerce platform in the country.
See how WooComerce in Singapore can help transform your business. Here’s a step-by-step guide in creating your first-ever WooCommerce website:
Step 1: Create a Domain Name and a Web Hosting Account
To create a WooCommerce in Singapore, you’ll need:
- A domain name – this is your website’s unique address. (e.g smmile.com)
- A web hosting account – this is your website’s storage space where all files and resources are stored.
Once a user enters your domain name into a web browser, the web hosting server then delivers the website files over the internet, allowing the user to view your website.
Step 2: Install WordPress
Once you have a domain name and a web hosting server in place, the next step is to install WordPress on your hosting account. Fortunately, most web hosting companies have one-click installation for popular CMS such as WordPress. Thus, the installation process is simple and easy to follow.
You now should have a black WordPress website. You can access it simply typing in your domain name.
Step 3: Install WooCommerce Plugin
Similar to any other WordPress plugin, you also need to install WooCommerce. To do this, navigate to your WordPress dashboard, click Plugins and select Add New then type in WooCommerce in the search field located at the upper right corner of the Plugins window.
The WooCommerce logo will then appear. Click on Install Now then select Activate. You’ll From the setup wizard, click the Let’s Go button.
To create your very own WooCommerce website, you will need to configure Woomerce’s basic settings.
Store Setup
Here, you will be asked to enter basic information about your store. This includes your shop’s address, the currency you prefer to use and the type of products you’re planning to sell.
Note that all information you will enter in the setup wizard can be changed later on if necessary.
Payment
The next thing you have to think about is the payment method you want to use for your store. You can either choose between using Paypal, major credit cards, bank transfers or Cash on delivery (COD).
Shipping
On the next page, you will have to configure your shipping option. This is where you can decide how much your customers will pay depending on their locations. You can set a fixed rate for your preferred zone and for other locations as well.
Step 4: Add Products
The next step is the most important one. You have to add products in your WooCommerce database. On your dashboard, click Products then Add New/Product. From there, a classic WordPress content editing screen will appear.
- Product Name
This is the most important part of all the product details. The product name gives your customers an exact idea about what a specific product is. It is best to keep your product name as short yet as concise as possible.
- Product Description
Aside from a concise product name, you also need to have a clear and detailed product description. To make it even better, you can also put columns, headings, images and even videos to your product description.
- Product Data
Another thing you need to add is the product data. Here, you can enter the type of product you’re about to sell (physical, downloadable or virtual). The product data section also includes the following tabs:
- General – this is where you can enter an item’s regular and sale price.
- Inventory – the Inventory tab allows you to manage your stock efficiently. All you have to do is to type in the quantity of an item and the stock status.
- Shipping – enables you to set a product’s weight, dimension and the cost of shipping.
- Linked Products – allows you to upsell and cross-sell.
- Attributes – enables you to set custom product attributes. This includes an item’s color, material, type and more.
- Variations – allows you to create multiple options for a product (e.g different color options)
- Product Short Description
Below the product data widget is the product short description. Here, you should create a short tagline that best describes your product. The product short description will appear below the product title so you have to make it as captivating as it should.
- Product Categories
This enables you to put similar items in the same category. Product categories allow you to keep your inventory organised.
- Product Tags
Product tags are a lot similar with product categories. However, compared with product categories, tags are smaller in scope. These are like keywords focused on specific topics.
- Product Image
This is the image that visitors will see upon checking your product listing. Thus, you have to make sure that you choose a high-quality photo with good background and lighting.
- Product Gallery
The product gallery allows you to upload additional product images.
Step 5: Pick A Theme
You can always choose to pick a theme first before uploading your product photos. However, it would be best to see your products on the database before choosing a theme to give you a clearer view of how your website would look in the end.
Select your theme based on the overall look of your product database and the feel of your brand. For those who are new to WooCommerce, you won’t have to spend much on personalised designs. WordPress offers extensive themes and colour combinations that you can use.
For those who have an existing theme, you won’t have to worry as WooCommerce works effectively with any WordPress theme.
Why Use WooCommerce in Singapore?
There’s no doubt, WooCommerce in Singapore is one of the most favoured e-Commerce platforms of today. It gives businesses a simple, effective and powerful digital shopping solution for business success.
Why use WooCommerce in Singapore? To give you an idea, we’ve enlisted 5 significant benefits of WooCommerce to business.
1. WooCommerce offers affordable pricing
Pricing plays a huge role when it comes to choosing an e-Commerce platform. With the popularity of online businesses, many e-Commerce applications now exist. From the most affordable to hundreds and thousands of dollars per year, there are tons of choices for you to choose from. Fortunately, free open-source platforms such as WooCommerce in Singapore are now available.
WooCommerce in Singapore offers competitive e-Commerce applications accessible for every business there is. Compared to other complex CMS applications in the market, WooCommerce is a lot easier to install. Thus, allowing beginners to manage their online business effectively.
2. WooCommerce provides scalability
Similar to WordPress, WooCommerce in Singapore offers a wide range of features that can be upgraded using plugins. Users of WooCommerce can benefit from various extensions made specifically for e-Commerce as well as from thousands of WordPress plugins and themes. These plugins can be used to extend various e-Commerce functionalities that cover payments, shipping and a lot more.
3. WooCommerce offers flexibility
WooComerce in Singapore offers incredible flexibility. It allows you to market all types of products and services may it be physical, digital or per appointment or subscription.
4. WooCommerce has powerful analytics
How would you know if you have delivered your message to the right audience? How would you know how successful your strategy is? There’s no better way to gain such understanding than to have powerful analytics. Fortunately, WooCommerce in Singapore allows you to track your overall performance through an intuitive interface.
5. WooCommerce can help simplify business processes
WooComerce is built specifically for up-selling and cross-selling. With outrageous support from a large community of WooCommerce users and developers, this excellent WordPress plugin can help simplify your business processes.
With multiple payment gateways, shipping options and thousands of themes and plugins, WooCommerce in Singapore can help you grow your business in a blink of an eye.
Best WooCommerce Plugins to Maximise Your Sales
There are over 400 official WooCommerce plugins you can use to improve your business website. Similar to themes, plugins can either be free or paid. These plugins can be used for almost every e-Commerce function you can think of. Some extensions can be used to change the appearance of your website, track and analyse customer behavior, and plugins that can help you improve your marketing efforts.
Here’s a list of powerful plugins you might want to use for your WooComerce store.
1. WooCommerce Booster
Booster.io is a WordPress plugin for WooCommerce that gives you outstanding features for customising and managing your online store. It focuses on:
- PDF Invoicing and Packing Slips
- Product Input Fields
- Prices and Currencies
- Cart and Checkout
- Product Addons
- Button and Price Labels
- Payment Gateways
- Emails and Additional Tools
2. YITH WooCommerce Wishlist
YITH WooCommerce Wishlist is a popular plugin that allows users to save products on their wishlist. Even better, customers can also send their wishlist to their family and friends.
3. WooCommerce Dynamic Pricing and Discounts
WooCommerce Dynamic Pricing and DIscounts allows you to manage product pricing and discounts efficiently. It helps you create attractive discounts and promotions as well as to set up clearance sales.
4. Beeketing for WooCommerce
Beeketing is an all-in-one marketing and sales plugin for WooCommerce. It has different apps with a distinctive set of features that can help you increase your conversion rates. These apps include:
- Email coupon pop-ups
- Upselling and cross-selling
- Personalised product recommendations
- Sales and stock countdown widgets
- Email marketing
- In-store Facebook live chat widgets
5. WooCommerce Social Login
WooCommerce Social Login allows you to streamline checkout processes by allowing customers to log in on your site using their social media accounts (e.g Facebook, Twitter, LinkedIn, Instagram) rather than to create a new account.
Summary: WooCommerce in Singapore
In a nutshell, WooComerce can help improve your business in every aspect possible. By allowing brands to set up a fully-functional online store with free and powerful themes and plugins, WooCommerce can effectively attract customers and improve your sales conversion.
To set up WooCommerce in Singapore, you may call us at (65) 8687 8143 or email us at hello@smmile.com for enquiry.
Chris Anne
Smmile is a Digital Marketing Agency in Singapore with over 10 years of experience in the industry.