How to Choose a WordPress Theme

Written by Bryan Ho

February 26, 2017

If you are looking to get a website up at low cost, the option would be to go for ready-made WordPress themes. There are tons of WordPress themes that look great and cheap to purchase, but buying the ‘wrong’ theme can be very costly.

In this article, we go through the pros and cons of using WordPress themes and finally a checklist of how to select and buy a WordPress theme.

Let’s get started.


Pros of Getting a WordPress Theme for your Website

  1. It’s easy to visualise what you are paying for. You get to see the themes in action clicking through the theme demo site.
  2. It’s cheap. Most WordPress themes are less than $100 USD, even the best ones.

Cons of Getting a WordPress Theme for your Website

  1. You have to plan the entire website content yourself.
  2. You have to learn to use WordPress and upload all the website content yourself.
  3. The design of your website will look the same as many others on the internet (especially if you choose a good theme which is very popular).
  4. If you get a theme which is not maintained by the developers anymore, you are likely to face problems with WordPress updates. And WordPress updates happen quite regularly, for security and new features.

Unless you are pretty tech-savvy with good time on your hands to plan your website content and meddle with WordPress, I wouldn’t suggest going with WordPress themes. But in the case that you are ready to take the plunge, the next section will help.


How to Choose a WordPress Theme

  1. Research your competitors and see how their websites look. Set some expectations of what you want your website’s design to be like.
  2. Plan every detail of what has to be in your website. Everything from menu, content pages, photos and image placement, buttons, etc.
  3. Browse for 3-5 WordPress themes which suit your design expectations. Ensure they are responsive for viewing on desktop, tablet and mobile.
  4. For the 3-5 themes, read through customer reviews, check when the theme was last updated, and whether it is compatible with the latest version of WordPress.
  5. After much evaluation, you should be down to the final 1 or 2 themes to decide on, and at this stage, review your planned content for the website and whether everything could fit into WordPress theme nicely.
  6. Finally, go with your gut feel and buy the theme.

If you feel like the above sounds like an exaggerated load of work trying to discourage you from buying a theme, what happens after buying the theme is worse.


You Bought a Theme. What Next?

  • You have to learn to setup WordPress and do it
  • You have to learn to setup the theme and use it
  • You have to design your call to action buttons, design banners, create content pages, upload images, setup the navigation menu and check the website design on desktop, tablet and mobile
  • You have to install important WordPress plug-ins for malware/spam control, SEO, contact form, web traffic analytics, email list building, etc

At the end of the day, the choice is down to whether you want to spend time (buy theme and DIY) or spend money (buy web designer’s service). There’s no right or wrong here.

If you change your mind about buying a theme, read this “How to Choose a Web Design Company“, or simply contact us to discuss if we are a right fit to help you.

But if you still prefer to get a WordPress theme for your website, here’s a good selection of high quality ones.


High Quality WordPress Themes


Hope this helps and if you have any questions, feel free to leave a quick comment below.

I’ll be around to reply to comments and answer questions.




Singapore Web Design Company - Smmile


Smmile is a Singapore Web Design Company with over 10 years of experience in the industry.

We do amazing web design, eCommerce, WordPress and the latest innovation in technology with compelling narrative to ensure our clients’ success. We design websites, get your website to the top of Google. Basically everything related to the web and online world. At Smmile, we believe in designing for trust. Because we agree with the greatest brands in the world that design builds trust. And from trust, relationships are built and all businesses, are built on relationships.

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